Our Services

Whether it's exploratory research aimed at understanding the problem you're trying to solve or evaluative research, assessing your existing product or service, we employ a variety of methodologies to address your needs in the most reliable way possible. Our methods include:

  • Remote & in-person research

  • 1:1 interviews

  • Focus groups

  • Observational studies

  • Lab studies

  • Ethnography

  • Journey maps

  • Surveys

  • Statistical anaylsis

  • Benchmarking

  • Multivariant testing (E.g., A/B testing)

  • Card sorting

  • Diary studies

  • Heuristic evaluation

  • Task analysis

  • Usability tests

  • Case studies

  • Stakeholder interviews

  • Web/usage analytics

  • Jobs-to-be-done

  • Compeitive analysis

  • Feedback review